How to Track Your Search Engine Optimization Projects
Some view search engine optimization as art but to me search engine optimization is most definitely a science, an everlasting test-and-measure game with us, webmasters, caught in the middle. So in this article, I will talk elaborate on to keep track of your search engine optimization progress and squeeze pure gold out of plain and boring search engine optimization numbers.
1. Get statistics, and plenty of it
In SEO science, success is directly proportional to the amount of data you get your hands on - the more data, the merrier. And you need special google ranking report to mine that data for you.
I mean yes, hypothetically speaking, 1 may check inbound links in 324 SEs and 1 could find Alexa rank and Google PR for 4,000 retrieved linking in pages… but you could also go nuts in the process.
So bottom line is this: no need to waste time - there are software to gather search engine optimization information for you and even help you make sense of that data.
2. Make search engine optimization information speak
“It’s not about digits, it’s not about applications - it’s about questions you ask,” one marketer famously said, and it is so true in SEO!
Even when you have thousands of SEO metrics on your laptop screen, it can be rather hard, even daunting, to see the whole picture and ask the right questions.
… Just imagine missing a life-time SEO opportunity in the sea of digits and hating yourself…
If you may wonder, this is not a call to hire an SEO marketer and deplete your savings on his services. Neither is it a pitch to promote some site selling seo ranking reports for a gazillion dollars.
All it takes is finding search engine optimization tools making the numbers speak by:
- comparing data collected at different time frames,
- contrasting between best and worst search metrics and
- benchmarking your SEO progress with top-ranked competitor sites in your niche.
Some SEO products go even further – they will compile trend tracking graphs and most essential search metrics into nice, and free, SEO reports.
3. Capitalize on website search engine optimization reports
For a terminally busy webmaster, search engine optimization software generated reports are a real time-saver.
- they summarize search engine optimization stats for your specific site in a few seconds
- they tell you “what’s going on” in just one glance
- SEO consultants charge big bucks to run them, and you get them all for free.
I always wanted a clear picture of where I am and where I should go with my search engine optimization. I am sure you do too. So find yourself SEO tools telling you all of this and more, or try the one I use for free.
For more information visit zoek optimalisatie